ChatGPT Ads are now available to advertisers in Cyprus, and we have started experimenting with the platform. From a completely different approach to targeting through Context Hints to location limitations, a €15 minimum daily budget and a few early bugs, here is what stood out during our first experience with ChatGPT Ads Manager.

The latest ChatGPT update introduced a major shift in how AI search works. ChatGPT is now linking directly to brand websites more frequently, creating new opportunities for referral traffic, GEO, and AI visibility.

ChatGPT Ads are set to launch in 2026. Marketers can prepare by creating modular, context-rich content, optimizing for LLM extraction, and planning campaigns ahead of general availability.