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VIMA Art Fair
The Challenge
VIMA needed a digital platform that could embody the depth and sophistication of its curatorial vision. The challenge was to create a space that functioned both as a cultural journal, without losing the emotional and aesthetic impact of an art gallery.
The Outcome
Our Approach
With guidance from their Branding team we developed a visually restrained and editorially driven website that puts the art and the artist stories at the forefront. Built on Wix Studio, the platform combines functionality with thoughtful layout design, allowing VIMA to manage content seamlessly. Typography, whitespace, and structure were intentionally chosen to evoke a gallery-like feel while staying user-friendly.
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